多年来,我们在办报实践、新闻业务研究中,对报纸的知识性、趣味性、可读性和指导性进行过多次探讨和研究,这当然是必要的。但对报纸的服务性却研究得不够,特别是对指导性和服务性的关系,一直解决得不好。《黑龙江农村报》改革以后,我们在新闻改革实践中作了一些探讨。力争把报纸的指导性和服务性结合起来。一张面向农村,以农民为对象的报纸,其办报宗旨理所当然应该是全心全意为农民服务。而要牢固树立为农民服务的思想,除了正确认识农民和有为农民服务的愿望以外,我们感到,必须在理论上弄清报纸的指导性和服务性的关系。报纸的指导性的基本内容,概括起来说,就是要用共产 Over the years, we have conducted many discussions and studies on the newspaper’s knowledge, interest, readability and instruction in conducting newspaper practice and news business research. This of course is necessary. However, the service of newspaper has not been studied enough, especially the relationship between guidance and service, has not been solved well. After the reform of Heilongjiang Rural Newspaper, we made some discussions in the practice of news reform. Strive to combine the guidance and service of newspapers. A newspaper targeting the rural areas and targeting peasants should naturally serve the peasants wholeheartedly. In order to firmly establish the ideology of serving farmers, we must feel that we must theoretically understand the guiding and service relations of newspapers in addition to correctly understanding the desire of farmers and serving peasants. The guiding basic content of the newspaper, in a nutshell, is to use communism