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目前我国关于体育消费的研究在方法上有两个问题：１）调查资料不具有可比性，使得各种研究无法进行比较;;２）进行统计分析时，对自变量的选择有误。笔者针对这两个问题对研究方法进行了分析和探讨。
At present, there are two problems on the method of sports consumption research in our country: 1) the survey data are not comparable, making various studies can not be compared; 2) statistical analysis, the choice of variables is not correct. The author analyzes and discusses the research methods according to these two problems.