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“中星九号”卫星直播电视,彻底解决了我国7000多万人收听收看不到广播电视节目的问题,使我国的广播电视人口覆盖率达到了100%,是我国广播电视事业发展的里程碑。卫星直播电视如何发展?怎样发展?已成当前的焦点。本文以全球直播卫星发展的市场实践为基调,依据国家近期的相关文件精神及其举措进行论述,意在抛砖引玉,不当之处,敬请指正。
“Star on the 9th ” satellite live television, completely solved the problem of over 70 million people in our country can not watch the radio and television programs, so that China’s population coverage of radio and television reached 100%, is the development of China’s radio and television industry milestone. How to develop satellite live television? How to develop? Has become the current focus. In this paper, the global direct broadcast satellite market practice as the keynote, based on the recent national documents related to the spirit and its initiatives to discuss, intended to start a discussion, inappropriate, please correct me.