就演讲稿写作而言,所谓关键词,是指对演讲稿的构思立意和抒情说理起关键作用的某个重要词语。提炼和设计好关键词,不仅可以使演讲稿的结构层次更加严谨而又清晰,而且能够让演讲稿的主题思想更加鲜明而又突出。因此,高明的撰稿人在写作中会特别注重关键词的构想和运用,并采用各种有效的表达方式,使之成为演讲稿的亮点。 In the case of speech writing, the so-called keyword, refers to the speech of the conceptual conception and lyrical management play an important role in key words. Refining and designing the key words can not only make the structure of the speech more rigorous and clear, but also make the theme of the speech more clear and prominent. Therefore, clever copywriters in the writing will pay special attention to the concept of key words and use, and use a variety of effective expressions, making it a highlight of the speech.