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在互联网爆炸时代,网络泡沫充斥大学校园,维系一个良好的文化氛围对于高等教育而言显得格外重要。高校广播作为大学自己的媒体,在这一方面的作用不容忽视。以人为本与和谐社会是我们开展各项工作的核心要求,对于高校广播而言,就是要办学生自己的广播节目,做到为师生服务。然而并非满足各种需要就是做好工作,以人为本不等于过度娱乐,和谐校园也需要讲政治。校园广播有别于商业电台,其传播特点和自身定位有特别之处。如何用其长,避其短,凸显影响力和注意力,这对高校广播事业的发展至关重要。搞好高校广播建设工作,不仅仅有利于校园文化的发展,更有利于大学生思想保持先进性和正确发展方向。
In the era of the Internet explosion, Internet bubble full of university campuses, to maintain a good cultural atmosphere for higher education is particularly important. As the university’s own media, college broadcasting can not be ignored in this respect. People-oriented and harmonious society is the core requirement of our work. For the radio in colleges and universities, we must run our own radio programs to serve the teachers and students. However, not to meet the various needs is to do a good job, people-oriented does not mean over-entertainment, harmonious campus also need to talk about politics. Campus radio is different from commercial radio, the spread of its characteristics and positioning are special. How to use its length, avoid its short, highlight the influence and attention, which is crucial for the development of radio in colleges and universities. Doing a good job in college radio construction, not only conducive to the development of campus culture, but also conducive to maintain the advanced nature of college students and the correct direction of development.