互联网时代,“渠道为王”的观念仍不过时。百度是推广渠道,阿里是销售渠道,腾讯微信是服务渠道,小米商城和京东是销售渠道,而互联网运营只是将线下的渠道搬到了线上,并伴随移动互联技术的快速发展,对渠道进行基于O2O、LBS(位置服务)、SNS(社交网络)以及物联网、大数据和云技术的重构。对于邮政综合服务平台来说,渠道建设的重要性不言而喻,但要想在移动互联时代实现渠道制胜的目标,却并非易事。渠道功能缺失渠道建设急迫邮政综合服务平台的渠道体系,按照渠道归属可分为自营渠道和社会加盟渠 Internet era, “channel is king ” concept is still out of date. Baidu is to promote channels, Ali is the sales channel, Tencent WeChat is the service channel, millet Mall and Jingdong is the sales channel, and Internet operations just move the offline channels to the line, and with the rapid development of mobile Internet technology, the channel Based on O2O, LBS (Location Services), SNS (Social Networking) and IoT, big data and cloud technology refactoring. For the postal integrated service platform, the importance of channel construction goes without saying, but in order to achieve the goal of winning the channel in the mobile Internet era, it is not easy. Channel function missing channel construction urgent postal integrated service platform channel system, according to the channel attribution can be divided into self-employed channels and social franchise channels