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现代,是一个新的时代,在这新的历史条件下,商品经济高度发展。这是一个发达的消费时代,人类的存在,使商品成为了社会生活不可缺少的物质,随着时代的高速发展,商品的自然属性,使其社会属性越发重要,人与商品的关系从过去的从属关系,变得越发复杂,商品的社会属性问题越来越重要。社会、人和商品的关系紧密相连,而它们之间的联系需要一些传播媒介,广告设计便是蔣它们之间联系起来的桥梁。在社会经济高速发展的今天,广告行业应时代的要求也在高速发展,一个地区的经济发展水平越高,广告行业的发展就越迅速,在信息行业高速发展的今天,发达的现代传播技术使广告信息渗透到社会的各个角落,直接影响了商品的生产、消费和流通,使地区经济结构更加完善、促进地区经济水平的快速提高。在阅读大量文献后,下文蔣从平面广告设计对商业发展的影响以及他们之间的关系做出简单论述。
Modern, is a new era, in this new historical conditions, a highly developed commodity economy. This is a well-developed era of consumption. The existence of mankind has made commodities an indispensable material in social life. With the rapid development of the times, the natural attributes of commodities have made their social attributes more and more important. The relationship between man and goods has changed from the past Subordination, become more complicated, the social attributes of goods is more and more important. The social, human and commodity relations are closely linked, and the connection between them requires some media, and advertising design is the bridge between them. In the rapid social and economic development today, the advertising industry should meet the requirements of the times at a rapid pace. The higher the level of economic development in a region, the faster the development of the advertising industry. With the rapid development of the information industry, the advanced modern communication technologies The infiltration of advertising messages into every corner of society directly affects the production, consumption and circulation of commodities, improves the regional economic structure and promptly improves the regional economic level. Following a large literature review, Chiang makes a brief account of the impact of print advertising design on business development and their relationship.