2012年颁布的“教辅新政”让教辅图书市场重新洗牌,一些拥有教材、教辅双料出版资质的出版社抓住机遇快速进入市场。近年来,教辅市场持续“高温不下”。据有关统计数据,截至2011年,中国教辅市场产值超过250亿元,尽管教辅的销售码洋占整个图书市场零售比例20%,却为整个出版行业贡献了超过半数的利润。不过,教辅存在的品种繁杂、粗制滥造、市场混乱、征订横行、版权纷争等乱象,也阻碍着我国教辅出版产业的健康发展。针对教辅市场的诸多问题,从2011年开始,新闻出版总署联合教育部等几大部 Promulgated in 2012, the “New Deal of Teaching and Learning Supplement” has helped reshuffle the supplementary book market. Some publishing houses that possess teaching materials and supplementary teaching and publishing qualifications seize the opportunity to quickly enter the market. In recent years, supplementary market continues “no less than ”. According to the statistics, as of 2011, the value of the Chinese teaching and auxiliary market exceeded 25 billion yuan. Despite the 20% sales share of the teaching and learning products in the book market, it contributed more than half of the profits to the entire publishing industry. However, there are many chaotic phenomena such as complicated varieties, shoddy products, market disorder, subscription rampant and copyright disputes, which also hinder the healthy development of our supplementary publishing industry. For the many supplementary markets, since 2011, the General Administration of Press and Publication, Ministry of Education and other major departments