“谐音别解”音译词是一类特殊的音译词,也是汉语翻译中特有的语言文化现象,该现象在汽车名称翻译中普遍存在。奔驰(Benz)、宝马(BMW)是汽车常见的译名,也是最常见的谐音别解音译词,翻译过程中体现了独特的思维方式与认知图式,具有双重文化意象,蕴含丰富的文化内涵。 “Homonym” “transliteration ” is a kind of special transliteration of words, but also a unique language and cultural phenomenon in Chinese translation, the phenomenon is widespread in the car name translation. Benz and BMW are the common translations of cars and the most common homonym of phonetic transcription. The translation process reflects the unique way of thinking and cognitive schema. It has dual cultural images and contains rich cultural connotations .