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2009年国家相继出台的家电下乡、以旧换新、节能惠民三大扶持政策逐渐抚平金融危机给家电行业带来的创伤。随着经济环境的稳定及逐步向好发展,我国的家电消费又重新回到由满足生理需求的功能性消费向自我实现的情感性消费进行转移的轨道上来。日前,从北京中怡康时代市场研究有限公司发布的第三季度家电行业景气指数、企业家信心指数以及白
In 2009, the state has introduced the home appliances to the countryside, replacing the old, energy-saving Huimin three support policies gradually heal the financial crisis to the home appliance industry trauma. With the stable economic environment and the gradual development of the household appliances, consumption of household appliances in our country has returned to the track of the transfer of functional consumption that meets the physiological needs to the emotional consumption of self-realization. A few days ago, from the Beijing Econazole Times Market Research Co., Ltd. released the third quarter of the home appliance industry climate index, entrepreneur confidence index and white