污染和气候变化、能源快速消耗等等所有负面现象,在作者看来,恰恰都是机遇。今年加入了一个微信阅读群,里面有许多财经出版领域的牛人,和他们交流更印证理论我的感受,优秀的财经著作越来越少了。据圈里人的看法,在传统媒体式微的大背景下,出版领域竞争空前惨烈。各家所拼的,首先是营销,然后,理所当然的是,内容要最大可能地配合营销。最基本的做法是:要有一个吸引人的标题,还要有一个更加吸引人的副标题。然后,我这样的读者就被害了。按照标题和提要在网上买书(而且我都不相信推荐语啦),上当的机 All negative phenomena such as pollution and climate change, fast energy consumption, etc., are just opportunities for the author. This year joined a WeChat reading group, there are many cattle in the field of financial publishing, exchange more with them theory my feelings, fewer and fewer excellent financial books. According to people in the circle of view, in the traditional context of micro-media, publishing unprecedented competition in the field of tragedy. Each spell, first of all, marketing, and then, of course, the content to the greatest extent possible with marketing. The most basic approach is to have an attractive title, but also have a more attractive subtitle. Then readers like myself were killed. According to the title and summary of the book to buy online (and I do not believe the recommendation of friends), fooled machine