项目管理是一种科学的企业管理手段,是基于通行管理原则的一套技术方法,用于计划、评估、控制工作活动,按时、按预算、依据规范达到理想的终端效果。近年来,郑州日报将这一管理模式运用到重点战役性报道中,有效整合了现有采编资源,提高了工作效率,优化了宣传效果。 Project management is a kind of scientific enterprise management method. It is a set of technical methods based on the principles of general management. It is used to plan, evaluate and control work activities, and achieve the ideal terminal effect on schedule, according to the budget and according to the norms. In recent years, Zhengzhou Daily has applied this management model to key campaign reports, effectively integrating existing resources for editing and editing, improving work efficiency and optimizing publicity.