一个楼盘是否成功,要看它是否按照预定的投资计划完成了既定的投资目标,实现预期的利润。在房地产项目开发中.业内人士往往有这样的困惑:变更怎么会那么多超支透支现象怎么制管理造成的。往往是在投资目标不明确、计划不周详的情况下盲目地调研和汇报;随后的实施中投资的控制管理几乎变成一味的降低造价。由于缺乏投资目标和投资计划管理在调研、考察 A real estate is successful, depends on whether it is in accordance with the scheduled investment plan to complete the established investment objectives, to achieve the desired profit. In the development of real estate projects, the industry often has such confusion: how to change how the over-expenditure overdraft phenomenon caused by how the system management. Often the investment objective is not clear, the plan blindly investigate and report blindly; the subsequent implementation of the control of investment almost become blindly reduce the cost. Due to the lack of investment objectives and investment plan management in the investigation and study