学会甩开模仿者江苏阳光集团是纺织行业中新崛起的效益型企业。该集团在总结其成功之道时说,他们善于甩开模仿者。比如,他们早在1990年就投入巨资生产国内首家彩色呢绒和牙签呢,填补了市场空白,其他企业想跟进,在技术上、投资规模上均存在着很大的障碍。阳光靠这种领先优势将模仿者甩在后面,一举跃升为行业的领导者,做大了品牌。海尔CEO张瑞敏有一句名言:“企 Learn to throw off the imitator Jiangsu Sunshine Group is a new rise in the textile industry, efficiency-oriented enterprises. In summation of its success, the group said that they are good at throwing off imitators. For example, as early as 1990, they invested heavily in the production of the first colored woolen cloth and toothpick in China, filling in the market blank. Other enterprises want to follow up with great obstacles in terms of technology and investment scale. Sunshine rely on this leading edge behind the imitators, in one fell swoop jumped to the industry leader, bigger brand. Zhang Ruimin CEO Haier has a famous saying: "Enterprise