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2014年,媒体进入融合元年,开启传媒新常态时期。2015年,在新思维、新技术、新机遇、新挑战的常态下,全媒体评价自然而然成为服务“四力媒体”建设的必要手段。自中国人民大学教授蔡雯从国外引入媒体融合概念后,传统纸媒历经10年探索,大致形成了报网双核、中央厨房、全媒体融合等模式,并为各家媒体所采用。而今,媒体融合已经上升到国家战略建设层面。在传统媒体与新兴媒体融合
In 2014, the media entered the first year of integration and started the new normal period of the media. In 2015, under the normal conditions of new thinking, new technologies, new opportunities and new challenges, the evaluation of all media will naturally become a necessary means of building the “Four Power Media”. Since Cai Wen from Renmin University of China introduced the concept of media convergence from abroad, the traditional paper and media have undergone 10 years of exploration and have basically formed such modes as newspaper dual-core, central kitchen and all-media convergence and are adopted by various media. Today, media convergence has risen to the national strategic level. In the traditional media and emerging media integration