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在平面广告设计中,隐性美属于一种特殊的表现方式,它集中留白、暗示、象征等诸多表现手法,从而实现自我的创新价值。这不仅是现代平面广告设计的发展目标,同时也是满足受众审美需求的重点。因此,文章首先分析平面广告设计隐性美的内涵,然后分析其具体的表现,希望能够对今后的平面广告设计有借鉴意义。
In the print ads design, hidden beauty is a kind of special expression, which focuses on the expression, suggestion, symbol and many other expressions, so as to realize the self-innovation value. This is not only the goal of the development of modern print ads, but also to meet the aesthetic needs of the audience focus. Therefore, the article first analyzes the implication of implicit beauty in the design of print advertising, and then analyzes its concrete performance, hoping to have reference significance for the future design of print advertising.