历经1998年以来“黄金十年”的快速发展,中国的鞋行业已经度过了最艰难的起步阶段,成功地进入发展阶段。一大批高瞻远瞩的鞋品牌已经获得了初步的成功,实现了规模化、品牌化和规范化。更多的鞋企则因为方法不当,刚刚才解决生存问题,正在尝试进入发展阶段。金融风暴带来的经济危机不啻当头棒 Through the rapid development of “Golden Decade” since 1998, China’s shoe industry has already passed its most difficult initial stage and successfully entered the stage of development. A large number of forward-looking shoe brands have achieved initial success, achieving scale, branding and standardization. More shoes because of improper methods, just to solve the problem of survival, is trying to enter the development stage. The economic crisis brought about by the financial turmoil is not a big deal