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央视等领军媒体相关收视率的系列数据显示,在新媒体蓬勃发展、文化消费多元化的促使下,“新闻立台”这一重要的原则在频道(频率)建设中起到了至关重要的作用。作为地市级新闻媒体,唯有把握正确的新闻导向,创新新闻节目,理清新闻节目与频道(频率)特色的关系,加强监督管理,坚决抵制低俗化节目,才能在未来的媒体竞争中立于不败之地。
CCTV and other leading media ratings related to the series of data show that in the booming new media, cultural consumption, driven by the diversification, “news ” this important principle in the channel (frequency) construction has played a crucial Role. As a prefecture-level news media, only by grasping the correct news orientation, innovating news programs, clarifying the relationship between news programs and channel (frequency) features, strengthening supervision and management and resolutely boycott vulgar programs will be able to stand firm in the media competition in the future invincible position.