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目前,人力是保费的基础已经成为共识。只有人力发展起来,才能提高业绩平台,实现保费规模扩大。在不断扩充业务规模与业务指标过程中,增员成为势在必行的最好方法。在增员过程中各公司都对新人培训非常重视,投入了大量的人力物力和财力,但却忽视了对老业务员的培养。这就造成了业务员留存率不高,人员更新很快。其实,要防止人力规模下滑,非常重要的一个解决方法就是提高老业务员的留存率。国风营销管理研究中心一直关注保险公司增员计划的效果。经过对寿险业较为发达的北京、上海、江苏、浙江等省的调研分析,
At present, manpower is the basis of premium has become a consensus. Only by developing human resources can we improve the performance platform and increase the premium scale. In the continuous expansion of business scale and business indicators in the process, by-members as the best way to be imperative. In the process of adding members, all companies attach great importance to the training of newcomers, put a lot of manpower and material resources and financial resources, but neglected the training of the old salesman. This resulted in the salesman retention rate is not high, staff updated quickly. In fact, to prevent the decline of manpower scale, a very important solution is to increase the retention rate of the old salesman. Guofeng Marketing Management Research Center has been concerned about the effect of insurance companies to increase staffing plans. After the investigation and analysis of the more developed life insurance industry in Beijing, Shanghai, Jiangsu and Zhejiang provinces,