“包装”,在辞海中的是这样定义的:指盛装和保护产品的容器,如箱、袋、瓶、盒等。”作用为保护产品,便于运输、美化商品等。把包装用到电视上,是因为产品的包装和电视的包装有共同之处。电视频道包装是指对电视频道的整体形象一种外在形式要素的规范和强化,这些外在的形式要素 “Packaging” is defined in the words of the sea: refers to the container containing and protecting products, such as boxes, bags, bottles, boxes and so on. "The purpose is to protect the product, to facilitate the transport, to beautify the product, etc. The use of the package on the television is because the packaging of the product has something in common with the packaging of the television.TV channel packaging refers to the overall image of the TV channel as an external form The specification and reinforcement of elements are the external formal elements