近年来创意旅游活动深受游客青睐。创意旅游活动的开发应在紧密围绕创意产业的基础上,发挥各地区的文化优势,构筑创意旅游产业链。同时,选择新型创意酒店应作为创意旅游开发的重要组成部分,形成旅游体验活动的延伸。旅游与文化之间有着紧密的关联,随着文化创意产业的发展,创意旅游逐渐兴起,并迅速获得游客青睐。由于传统旅游活动具有商品化、标准化的特点,加之游客旅游需求的转变,创意旅游的开发具有重要意义,而且创意旅游也需要与富有创意的酒店环境相匹配,实现全新的发展。 In recent years, creative tourist activities favored by tourists. The development of creative tourism activities should give full play to the cultural advantages of various regions and build a creative tourism industrial chain on the basis of closely surrounding creative industries. At the same time, the choice of a new creative hotel should be as an important part of the development of creative tourism, the formation of an extension of travel experience activities. There is a close relationship between tourism and culture. With the development of cultural and creative industries, creative tourism is gradually emerging and is rapidly gaining popularity among tourists. Due to the commercialization and standardization of traditional tourism activities, coupled with the changing needs of tourists, the development of creative tourism is of great significance. Moreover, creative tourism needs to be matched with a creative hotel environment to achieve a brand new development.