中国巨大的银色旅游市场已经形成,然而老年旅游产品开发的现状还是不尽如人意。本文通过对老年旅游市场产品开发研究从而弥补目前对老年旅游产品开发研究的不足,还可为郑州市老年旅游产品开发提供有益参考,拉动郑州市旅游经济发展。 China’s huge silver tourism market has been formed, however, the status quo of the development of elderly tourism products is still not satisfactory. This article through the product development of the elderly tourism market research to make up for the current lack of research on the development of tourism products for the elderly, but also for the development of geriatric tourism in Zhengzhou provide a useful reference to stimulate the development of tourism economy in Zhengzhou.