以管理大师杜拉克为代表人物的经验主义学派认为,管理知识的真正源泉是一些杰出企业家的经验。他们强调研究企业管理要从企业家的实际经验出发,而不能从一般原则出发。因此,对知名企业家的管理方略和成功之道进行研究,很有必要。一、张瑞敏的管理方略海尔集团董事局主席兼首席执行官张瑞敏是当代中国杰出的企业家。他于1984 The empiricist school, dominated by master Drucker, believes that the real source of managerial knowledge is the experience of some prominent entrepreneurs. They emphasize that the study of business management should start from the practical experience of entrepreneurs and not proceed from general principles. Therefore, it is necessary to study the management strategies and successful ways of well-known entrepreneurs. I. Management Strategy of Zhang Ruimin Zhang Ruimin, Chairman and Chief Executive Officer of Haier Group, is an outstanding entrepreneur in contemporary China. He was in 1984