企业公关活动的规范化，即公关的目的、手段、方式、语言是否符合公关的要求，是企业公关成败的关键。进入市场经济活动中的企业，要想使自己的形象好，知名度高，首先，供给用户的必须是高质量的商品，以此为前提，就应特别注意公关，即企业的外交活动，这集中体现在企业的厂 The standardization of corporate public relations activities, that is, the purpose of public relations, means, methods, language is consistent with the requirements of public relations, corporate public relations is the key to the success or failure. To enter the market economy activities of enterprises, to make their own good image, high visibility, first of all, the supply of users must be high-quality goods, as a precondition, we should pay special attention to public relations, that is, the diplomatic activities of enterprises, which focus Reflected in the business plant