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一、天津家财险发展现状及潜力分析(一)发展缓慢从1979年国内保险业务恢复算起,家庭财产保险有着20多年的发展历史,一度曾是发展较快,覆盖较宽的骨干险种之一。但近几年由于种种原因,全国特别是天津家财险业务无论是在发展规模还是险种知名度和销售上,尤其是在每个家庭的认可程度上,与同时推出的机动车辆保险和企业财产保险相比,都拉开了不小的差距,且存在发展困难、举步维艰、业务下滑、比重减小等问题。2002年,全国家财险保费收入23.7亿元,同比增长26.55%,而天津仅为0.49亿元,同比增长16.67%。与其他直辖市相
First, the status quo and potential analysis of the development of Tianjin home insurance (a) the slow development Since 1979, the recovery of the domestic insurance business, the family property insurance has a history of more than 20 years of development, once was a fast-growing, covering a wide range of key insurance one. However, in recent years, due to various reasons, the nation’s property insurance business in particular, Tianjin is not only influencing the scale of development or the popularity and sales of insurance products, but also the degree of recognition of each family. In addition, the insurance policies for motor vehicles and corporate property insurance Compared to all, have opened a big gap, and there are difficulties in development, difficult steps, business decline, reduce the proportion of other issues. In 2002, the nation’s property insurance premium income of 2.37 billion yuan, an increase of 26.55%, while Tianjin is only 0.49 billion yuan, an increase of 16.67%. And other municipalities phase