站在世纪之交门槛上的新华书店,无论是东部经济发达地区还是正值“大开发”的西部地区,都在大谈物流,大搞物流建设。在我国正式向外商开放报刊零售业的今天,面对市场规则与经济体制发生重大变革的挑战,如何促进新华书店 Xinhua Bookstore, which stands on the threshold of the turn of the century, is talking about logistics and promoting logistics construction in both the economically developed east and the western region now undergoing “grand development.” In our country, opening up the retail industry of newspapers and magazines to the outside world today, in the face of the challenge of major changes in market rules and economic system, how to promote Xinhua Bookstore