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商务综合英语是高校商务英语专业课程体系中的核心课程,不仅要全面提高学生听、说、读、写、译等各方面的综合英语能力,而且还要对学生进行商务知识和技能的培训。教师应该掌握本门课程的特点,善于运用多种教学方法和教学手段,培养出既有扎实的英语基本功又能用英语进行有效的跨文化商务交际的应用性复合型人才。
Business Integrated English is the core curriculum in the professional business English course system of colleges and universities. It not only needs to comprehensively improve students’ comprehensive English ability in listening, speaking, reading, writing and translation, but also trains students in business knowledge and skills. Teachers should master the characteristics of this course, be good at using a variety of teaching methods and teaching methods, and cultivate applied composite talents who have solid basic English skills and can use English to conduct effective cross-cultural business communication.