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后台毛利是药店利用自己的品类推动、销售管理等能力,向供应商收取的服务费,而不只是一张“门票”或者销售奖励。益丰大药房向供应商收取一项名为“促销服务费”的费用,其解释为:公司为促进供应商特定品牌或特定品种商品的影响力,利用自身渠道优势,依照合同约定,以提供促销活动、广告宣传等相应服务为条件,向供应商收取的费用。内容包括印制海报、柜台展示、灯箱广告制作、开展促销活动、广告宣传、市场推广等,
Background Maori is the pharmacy to use their own category to promote sales management capabilities to charge service providers, rather than just a “ticket” or sales incentives. Yifeng Pharmacy collects a fee from the supplier called “Promotion Service Fee ”, explaining that: In order to promote the influence of a specific brand of a supplier or a specific variety of goods, the Company makes use of its own channel advantages and in accordance with the contractual stipulations, To provide promotional activities, advertising and other related services as conditions, the fees charged to suppliers. Including printed posters, counter display, light boxes advertising production, to carry out promotional activities, advertising, marketing, etc.,