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冯小刚的电影是能很好地融合商业和艺术这两个元素的优秀商业电影。在电影拍摄的产业化策略下,冯小刚的商业电影与传统伦理文化、精神等时有联结。“伦理”这一关键词可以说是冯小刚电影的一个重要切入点。爱情、亲情与带有文化印记的人的性情,善与恶以及非常情境下的伦理失范等伦理范畴成为冯小刚电影重要的伦理修辞。冯小刚电影成为既注重影片娱乐性又兼顾影片艺术性的当代典范。
Feng Xiaogang’s movie is a great commercial movie that perfectly combines the two elements of business and art. Under the industrialization strategy of filming, Feng Xiaogang’s commercial films have a time-bound connection with the traditional ethical culture and spirit. “Ethics ” This term can be said that Feng Xiaogang’s movie is an important entry point. The ethical category of love, affection and cultural imprint of people’s temperament, goodness and evil, as well as ethical demeanor under very circumstances have become the important ethical rhetoric of Feng Xiaogang’s films. Feng Xiaogang’s film has become a contemporary example that focuses on both the amusement of the film and the artistry of the film.