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企业的成功离不开市场的拓展和内部管理水平的提升。而前者成功的基础是品牌,后者则是信息化程度的高低。企业唯有将二者上升到战略层面进行规划,方能在各自所处行业的竞争中立于不败之地。由德意控股集团与浙江大学管理学院联合开办的博士后工作站中的两位博士分别围绕这两大热点、难点,成功进行了博士后科研项目的
The success of enterprises can not be separated from the expansion of the market and the improvement of internal management. The former is based on the success of the brand, the latter is the level of information technology. Only the two companies rose to the strategic level planning, in order to be able to compete in their respective industries remain invincible. The two Ph.Ds of postdoctoral workstations jointly set up by Deutsche Holding AG and Zhejiang University School of Management respectively focus on these two hot spots and difficulties and successfully conducted postdoctoral research projects