一、活动介绍为响应党中央、国务院“文化强国、文化与各领域融合发展”的号召,加深企业品牌文化内涵、提高品牌影响力、提升品牌价值,助力中国经济再次腾飞,中企协市场观察杂志社、国家发展改革委《宏观经济管理》和对外经济贸易大学中国国际品牌战略研究中心依托由国务院批准,文化部、国家新闻出版广电总局和北京市人民政府共同主办的国家级、国际化经贸盛会“文 I. Introduction of Activities In response to the call of the Central Party Committee and the State Council, ”Combining Cultural Power with Culture and Development in Various Fields“, deepening the connotation of corporate brand culture, enhancing brand influence, enhancing brand value and helping China’s economy take off once again, Market Watch magazine, National Development and Reform Commission ”Macroeconomic Management“ and China University of International Business and Economics China International Brand Strategy Research Center relies on the approval of the State Council, the Ministry of Culture, the State Administration of Press, Publication, Administration and Beijing Municipal People’s Government co-sponsored national and international Economic and trade event ”text