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中、英两国政府项目中国华人民共和国人力资源和社会保障部颁发:中华人民共和国职业资格一级证书英国剑桥大学:高级专业级职业资格证书剑桥大学针对全球500强企业每3年更新的最新营销战略素质模型研究成果应用培训课程及内容8天理论面授:战略营销思维2天、营销调研2天、营销策划2天、销售管理2天;3天实战训练:营销战略3天;1天作业辅导:实战作业辅导1天,带领学员根据企业经营管理的职业岗位国际标准,结合自身企业工作实际参与实战训练;1天网络课程:营造高绩效团队1天,团队角色与诊断、团队精英训练、团队激励、团队冲突和竞合关系;3个月大作业辅导:写作业期间,老师通过网络、电话对学员进行一对一辅导,撰写本企业营销战略规划。
China and the United Kingdom Government Programs Human Resources and Social Security of the People’s Republic of China Issued by: People’s Republic of China Vocational Qualifications First Certificate Cambridge, United Kingdom: Professional Professional Qualification Certificate University of Cambridge updated every three years for the Fortune 500 companies Strategic Quality Model Research Results Application Training Courses and Contents 8 days Theoretical face-to-face: 2 days in strategic marketing thinking, 2 days in marketing research, 2 days in marketing planning, 2 days in sales management; 3 days actual combat training: 3 days in marketing strategy; 1 day homework counseling : 1 week of practical homework counseling, leading students to take part in actual combat training according to the actual job occupational standards of the enterprise management and operation. 1 day online course: 1 day for creating high performance team, team role and diagnosis, team elite training, team Incentives, Team Conflict, and Co-opertion Relations; 3-month Ongoing Assistants: During the homework assignments, teachers conduct one-on-one coaching of students through the Internet and telephone and write up strategic marketing plans for the enterprise.