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应用数据仓库技术,提出了客货营销决策支持系统的逻辑结构,阐述了铁路客货营销信息的 特征,论述了建设铁路客货营销数据仓库的必要性,围绕数据源组织、联机分析和数据挖掘等问题,对 系统建设中的若干关键技术进行了探讨,认为统一数据策略与数据库模式是实现系统的关键。
Based on the application of data warehouse technology, the logical structure of decision support system of passenger and freight marketing is put forward. The characteristics of railway passenger and freight marketing information are expounded. The necessity of constructing railway passenger and freight data warehouse is discussed. The data source organization, online analysis and data mining And other issues, the system construction of a number of key technologies were discussed, that the unified data strategy and database model is the key to achieving the system.