“孤单的人那么多,快乐的没有几个,不要爱过了错过了留下了单身的我,独自唱情歌。”林志炫的一首《单身情歌》唱出了渴望爱情却不可得的心情,但同时也唱出了孤独寂寞却积极阳光的人生观。而正是这样的人生观,引领了一支不可忽视的消费力量——“单身经济”。单身经济蕴藏了哪些商机?有哪些特点?又存在怎样的消费共性?《经济》记者针对这一问题进行了关注与探讨。 “Lonely people so many, happy not a few, do not love to miss a single left me, sing love song alone.” “Lin Chih-hyun’s song” single love song “sing the desire of love is not available Mood, but also sing the lonely but positive sun outlook. And it is this view of life that leads a consumer power that can not be ignored - ”single economy.“ Which economic opportunities are there in the single economy? What are the characteristics? What kind of consumer commonality exist? The ”Economic" reporter has paid attention to and explored this issue.