本文根据系统原理，指出科技企业必须更新观念，进行技术、市场、人才和企业形象的综合创新，才能在激烈的市场竞争中立于不败之地。要走出为技术而技术的技术创新误区，遵循科技发展规律和市场经济规律，发挥技术优势和市场优势；使硬技术与软技术、外在形象与产品质量、人才与环境、“小科学”与“大科学”、市场需求拉动与技术推动协调配合，增强企业竞争能力． Based on the principle of the system, this article points out that technology companies must update their concepts and carry out comprehensive innovations in technology, market, talent, and corporate image so as to remain invincible in the fierce market competition. It is necessary to step out of the technical innovation errors for technology and technology, follow the law of science and technology development and the laws of market economy, give play to technological advantages and market advantages; make hard technology and soft technology, external image and product quality, talent and environment, and “small science”. “Big science”, market demand and technology to promote coordination and cooperation, and enhance the competitiveness of enterprises.