襄阳经济的快速发展使襄阳市的酒店业也迅速发展起来,其潜在的巨大市场使襄阳市众多酒店之间展开了激烈的竞争。为了提高经营效益,酒店的营销策略显得尤为重要,本文通过分析襄阳MF酒店营销的现状与存在的问题来为酒店研究新型的市场营销策略。 The rapid economic development of Xiangyang Xiangyang City, the hotel industry has also developed rapidly, its huge potential market Xiangyang many hotels launched a fierce competition. In order to improve business efficiency, the hotel marketing strategy is particularly important, this article by analyzing the Xiangyang MF hotel marketing status quo and existing problems for the hotel to study a new marketing strategy.