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国务院发展研究中心国家环境保护总局中国工业经济联合会联合主办为推动中国广告与设计事业的蓬勃发展,加快中国企业文化融入世界经济发展潮流,促进全国广告、设计行业整体艺术水平的提升,使中国广告、设计事业以崭新的姿态迎接加入WTO后的国际竞争,并对过去一年的中国广告、设计行业所取得的艺术成就进行回顾性总结和表彰先进;树立
State Council Development Research Center State Environmental Protection Administration jointly organized by China Federation of Industrial Economics To promote the vigorous development of China’s advertising and design, accelerate the integration of Chinese corporate culture into the world economic development trend and promote the national art of advertising and design industry to enhance the overall level, so that China Advertising, design business with a new attitude to meet the international competition after joining the WTO, and the last year of China’s advertising, design industry made a retrospective review of the artistic achievements and recognition of advanced; establish