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推动传统媒体和新兴媒体融合发展,既是党中央着眼巩固宣传思想文化阵地、壮大主流思想舆论作出的重大战略部署,也是传统媒体在数字革命和新兴媒体的强烈冲击下,应对传媒格局变化、提升整体实力和核心竞争力的必由之路。习近平总书记深刻地指出,能否做好意识形态工作,事关党的前途命运,事关国家长治久安,事关民族凝聚力和向心力。总书记要求我们,要适应社会信息化持续推进的新情况,加快传统媒体和新兴媒体融合发展,充分运用新技术新应用创新媒体传播方式,占领信息传播制高点。
Promoting the integration and development of traditional media and emerging media is not only a major strategic arrangement made by the Central Party Committee in consolidating and propagating the ideological and cultural front and strengthening the mainstream media, but also the traditional media, under the intense impact of the digital revolution and emerging media, to cope with the changes in the media landscape and enhance the overall situation Strength and core competitiveness of the only way. General Secretary Xi Jinping pointed out profoundly: Whether or not ideological work can be done, which is related to the future and destiny of the party, is a matter of national long-term peace and stability and a matter of national cohesion and solidarity. The general secretary urged us to adapt to the new situation of continuous advancement of social informatization, speed up the integration and development of traditional media and emerging media, make full use of new technologies and new applications and innovate media to spread media, and occupy the commanding height of information dissemination.