论文部分内容阅读
博弈论中的寡头竞争模型在经济、政治、军事等社会科学中得到了广泛的应用.针对旅游联盟的机会主义行为,以库诺特(Cournot)寡头竞争模型为基础建立了旅游联盟博弈模型,来分析旅游联盟建立正式协议的必要性,并探讨了联盟协议的主要内容,包括:联盟的战略目标和合作范围;投入资源评价与利益分配;交流渠道;联盟解散条款.最后指出了建立协议的协商原则和灵活性原则.
The oligopoly competition model in game theory has been widely used in the social sciences such as economy, politics and military.Aiming at the opportunistic behavior of tourism alliance, a game model of tourism alliance is established based on the Cournot oligopolistic competition model, This paper analyzes the necessity of establishing a formal agreement by tourism alliance and discusses the main contents of the alliance agreement including the strategic goals and scope of cooperation of the alliance, the evaluation of resources and the distribution of benefits, the communication channels, the dissolution clause of the alliance, Consultative principles and principles of flexibility.