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在我国旅游业蓬勃发展的今天,出现了一些不利于旅游业良性发展的旅游消费异化现象。基于此现象倡导旅游者理性消费;建立可持续的旅游消费观;加强社会人文基础教育,提升旅游消费的文化品质对旅游业的长足发展有着重要意义。
Nowadays, with the vigorous development of tourism in our country, some phenomena of alienation in tourism consumption that are unfavorable to the healthy development of tourism industry have emerged. Based on this phenomenon advocates rational consumption of tourists; to establish a sustainable concept of tourism consumption; to strengthen social and humanities basic education, enhance the cultural quality of tourism consumption is of great significance to the rapid development of tourism.