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中国宠物用品市场起步晚,但却发展迅速,市场潜力巨大。就目前中国宠物主食市场来说,中国自主品牌的市场占有率不到10%,大量进口品牌占有着几乎全部中国市场。原因很简单,进口宠物主食不仅口碑好、品质好,在宠物主食包装上也形成了自己独特的、优秀的、品牌的视觉风格。转眼看国内自主品牌宠物主食包装设计与国外宠物主食包装设计还有较大差距。
China’s pet products market started late, but the rapid development of a huge market potential. At present, China’s staple food market for pets, China’s own brand’s market share of less than 10%, a large number of imported brands occupy almost all of the Chinese market. The reason is very simple, imported pet staple not only good reputation, good quality, pet staple food packaging also formed its own unique, excellent, brand visual style. An instant look at the domestic own-brand pet staple food packaging design and foreign pet staple food packaging design there is a big gap.