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孟鸣飞用资本和品牌两把利剑,成功激活了原本不被看好的城市出版,也使青岛出版集团赢得了快速发展的黄金十年。2014年,青岛出版传媒借壳青岛碱业成功上市。在我国,城市出版往往不具备规模优势,也没有垄断的教育资源作为支撑,更没有出版资源的深厚积淀。不过,作为一家城市出版单位,青岛出版集团不仅打造了一条集图书、报纸、期刊、电子、音像、网络、影视七大业态为一体的全产业链条,更是在转型升级方面取得突破,为城市出版社的发展摸索出可以借鉴的“青岛样本”。作为青岛出版集团的掌门人,孟鸣飞凭借宽广的知识视野、敏锐的职业嗅觉和独特的洞察能力,定战略,塑机制,造活力,
Meng Mingfei capital and brand two swords, successfully activated originally not been optimistic about city publishing, but also to Qingdao Publishing Group won the rapid development of the golden decade. In 2014, Qingdao Press published a successful listing on the backyard of Qingdao Alkali Industry Co., Ltd. In our country, city publishing often does not have the scale advantages, nor monopoly educational resources as a support, but also no profound accumulation of published resources. However, as an urban publishing unit, Qingdao Publishing Group has not only built a whole industry chain integrating books, newspapers, periodicals, electronics, audio and video, internet and film and television, but also made breakthroughs in transformation and upgrading as a city The development of publishing house to explore out of “Qingdao sample ”. As the head of Qingdao Publishing Group, Meng Mingfei with a wide range of knowledge horizons, a keen sense of professional smell and unique insight, strategy, plastic mechanism, creating vitality,