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在房地产广告满天飞的北京,冯仑的万通地产是一个很少做广告的企业。因为万通新项目的销售大约70%是通过老客户自己购买,或者是介绍亲友购买。
In Beijing, where real estate advertisements are soaring, Feng Lun’s Wantong Property is a rarely advertised business. Because about 70% of Vantone’s new project’s sales are purchased through old customers, or introduced to relatives and friends to buy.