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作为原始人类在与大自然斗争过程中形成的原始文化,吉祥物被赋予了特殊的象征内容及意义,以满足人们内心祈福的心理需求。卡通造型作为一种有特殊意义的艺术形式,在生活中被广泛应用,并取得了良好的效果。设计师在吉祥物设计的过程中要融合卡通造型的特点,创造出更多兼具中国特色和亲和力的吉祥物造型。
As the original culture formed by the primitive man in the struggle with nature, the mascot has been given a special symbolic content and meaning to meet the psychological needs of people’s inner blessing. As a special form of art, cartoon modeling is widely used in life and has achieved good results. Designers in the mascot design process to blend the characteristics of cartoon style, to create more with Chinese characteristics and affinity mascot shape.