营销无时无刻不需要创新。2007年4月份山西省临汾市邮政局成功开发了移动公司VIP客户《特别关注》专刊邮寄业务,3000本杂志形成报刊流转额18万元。而此次营销活动的经典之处不仅如此,通过深度开发和综合营销,随之开发的附加和增值业务又带来了9.48万元的收益。 Marketing does not need innovation all the time. In April 2007, the post office of Linfen City, Shanxi Province, successfully developed the postal service of “Special Concern” for VIP clients of mobile companies, and the circulation of newspapers and magazines of 3,000 magazines was 180,000 yuan. The classic marketing activities not only that, through the depth of development and integrated marketing, followed by the development of additional and value-added services has brought a return of 94,800 yuan.