论文部分内容阅读
IBM公司(国际商用机器公司)高级管理人员曾经有一段自述:“随着时间的推移,良好的服务几乎已经成为IBM的象征……多少年前,我们登了一则广告,用了一目了然的粗笔字体写着:‘IBM就是最好服务的表征。’
IBM (International Business Machines Corporation) executives once said for a while: ”Over time, good service has almost become a symbol of IBM... Many years ago, we posted an advertisement with a glance at a glance. The thick font reads: ’IBM is the best representation of service.’