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当前,企业资源基础理论(Resource Based View)是战略管理领域较有影响力的理论框架之一。在当今激烈的市场竞争环境中,企业在建立竞争优势时除了需要掌握一定的静态资源,还需要了解如何将这些资源转化为企业的动态能力(Dynamic Capabilities)。本文通过梳理以前学者的研究,分析了企业静态资源和的影响因子,并在变化的市场环境中来构建企业长期竞争优势模型。
At present, the Resource Based View is one of the more influential theoretical frameworks in the field of strategic management. In today’s fierce market competition environment, enterprises need not only to master certain static resources but also to understand how to turn these resources into dynamic capabilities (Dynamic Capabilities). This article, by combing the previous scholars’ research, analyzes the static resources and the impact factors of the company, and builds the long-term competitive advantage model of the company in a changing market environment.