随着我省旅游业的发展,逐步向智慧旅游发展模式转变,人们也越来越开始关注与崇尚参与性与体验性的深度旅游。个性化的定制旅游线路,旅游消费支出超前化等,是我国目前旅游业发展的趋势。本文结合我省大湘西旅游圈智慧旅游发展的形势,探讨了大湘西智慧旅游的发展的动力机制。我省大湘西旅游圈智慧旅游发展的动力机制来源于外部推动力和内部推动力。 With the development of tourism in our province and the gradual transition to the mode of development of smart tourism, more and more people are beginning to pay attention to and deepen the participatory and experiential deep tourism. Customized customized travel routes, tourism spending ahead of the other, is China’s current tourism development trend. Based on the situation of the development of the wisdom tourism in Da Xiang Xi Tourism Circle in our province, this paper discusses the motive mechanism of the development of the wisdom tourism in the Greater Western Hunan Province. The driving force behind the development of the smart tourism in the western Hunan tourism circle in our province comes from the external impetus and the internal impetus.