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目的探索利用手机、QQ等新兴媒介,对娱乐场所服务小姐开展艾滋病(AIDS)干预的模式和可行性。方法收集目标人群手机、QQ联系方式,定期将艾滋病相关健康信息发送给目标人群,并对干预模式的可行性进行评估。结果共调查155人,83.9%(130人)的服务小姐愿意通过手机、QQ方式接收艾滋病相关信息,71.0%(110人)的服务小姐实际接收了至少1条新媒介信息。在评估中有效沟通的28人中,64.3%(18/28)接收过新媒介信息的小姐认为收到的信息对自身健康有帮助。结论新媒介成本低、操作方便,可以作为传统干预模式的良好辅助手段。
Objective To explore the mode and feasibility of using HIV / AIDS (AIDS) intervention for entertainment service providers by using mobile phones, QQ and other emerging media. Method Collect the target population mobile phone, QQ contact information, regularly send AIDS-related health information to the target population, and evaluate the feasibility of the intervention model. Results A total of 155 people were surveyed. 83.9% (130) of service mates were willing to receive AIDS-related information by mobile phone and QQ, and 71.0% (110) of service mangers actually received at least one new media information. Of the 28 persons who communicated effectively in the assessment, 64.3% (18/28) of the young women who received the new media information considered the information received to be helpful for their own health. Conclusions The new media is low in cost and easy to operate and can be used as a good adjunct to the traditional intervention model.