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随着科技的飞速发展,互联网技术日趋成熟,网络已经成为人们日常生活中必不可少的一部分。人们每天在网络中看、听、说、写,从网络中吸收大量的信息,也输出大量的信息,在这一人与网络的交互体验的过程中,视觉成为主体,视觉元素引导人们如何和网络产生联系,视觉元素也使得网络信息细分化,让人易懂、舒适,从而产生良好的体验。[1]网页是网络信息的载体,是视觉元素得以发挥的空间。本文就是通过对视觉元素在网页设计中的应用进行研究,分析如何应用视觉元素才使得网页上的信息更有创意,更易传播,更能引导人们与网络信息之间有一个完美的交互体验。
With the rapid development of science and technology and the maturity of Internet technology, the Internet has become an indispensable part of people’s daily life. Every day, people watch, hear, say and write in the network, absorb a great deal of information from the network, and output a great deal of information. In this process of interaction between people and the network, the visual becomes the main body, and the visual elements lead people and the network Produce connections, visual elements also make the network information segmentation, easy to understand, comfortable, resulting in a good experience. [1] Web page is the carrier of network information, is the visual elements to play space. This paper studies the application of visual elements in webpage design and analyzes how to apply the visual elements to make the information on the webpage more creative and easier to disseminate, and to guide the perfect interactive experience between people and the network information.